However, perhaps controversially, arguably this is more of a pro than a con – as the saying goes, opposites attract!
And there’s no sense in ruling someone out for reasons that may become insignificant once you’ve met in real life.
Whether it’s a failed relationship or the urge for a new beginning that has propelled you into the dating wilderness, online dating almost certainly has someone waiting for you. Match group now owns Tinder, Plenty Of Fish, Ok Cupid and, of course, Match, making it the biggest player in the online and app dating industry.
e Harmony is another massive player, with 3 million users signed up.
You can browse a selection of pictures and ages before logging in, anything more specific requires you to become a member. As with many free or low-cost sites, ads can be frequent and feel spammy.
There are no compatibility filters, so once you’ve filtered by the basics, there’s no way of narrowing it down.
You can’t browse pictures or profiles – you wait to be matched by the mystery algorithm after answering the 400 questions – then you are guided through a contact process.
Psychologists and dating experts guide you through each step of the process – including messaging, which is somewhat structured and scripted – and there’s an anonomisation function for calling.
There’s currently a 7-day free trial to communicate with matches for free until 1 January.
‘Only show me people without children’ ‘Only show me men over 6ft 1in’ ‘Only show me vegetarians’ ‘Only show me people who don’t want kids’ The tick-boxes on many dating sites are a common part of the structure of the sites – and people often fill them in and make their choices quickly, based on in-the-moment gut feeling, prejudice or a past bad experience.
But too many filters and rigid check-boxes can have you dismiss huge numbers of people at once – something that apps like Bumble, Happn and Tinder tried to do away with (though that brings its own set of issues).
Some may think it lacks the spontaneity of other dating sites – and you certainly can’t use it to get a quick date for the weekend.